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Why Flyers Are Still a Relevant Marketing Tool in 2025

Why Flyers Are Still a Relevant Marketing Tool in 2023

In 2025, Flyers Still Matter: Here’s Why

In today’s fast-moving digital world, flyers remain a powerful marketing tool—offering tangible impact, targeted reach, and cost-effective results. At PRINTBOX LONDON, your 24/7 same-day printing shop in London, we're ready to help you harness their full potential!

The Lasting Impact of Paper

Physical flyers make a memorable impression that scrolling can’t match. In fact, studies show that printed materials are retained for an average of 17 days, significantly longer than most online ads.

High Engagement & Retention

Up to 79% of households glance at advertising mail, and 89% of people remember receiving a flyer. Nearly half keep them for future reference, giving your message lasting visibility.

Impressive Response Rates

Flyers boast response rates between 1–5%, vastly outperforming email (<0.6%). Around 48% of recipients act—by visiting a site, store, or requesting info.

Targeting Local Audiences

Flyers are ideal for reaching local consumers—73% of people prefer flyers from local businesses. Placing flyers near local hubs—cafés, community boards, events—ensures your message lands where it matters most.

Cost-Effective Advertising

Flyer printing can be incredibly affordable—CPM as low as $0.30—making it accessible for small businesses and startups. Combined with Printbox London’s low-cost digital printing, flyers become a budget-friendly marketing staple.

Bridge Between Print & Digital

Include a QR code to drive online engagement, blending offline reach with digital action. Over 44% of people visit a website after receiving a flyer—a powerful way to connect print with your online presence.

Eco-Friendly & High Quality

At Printbox London, we offer recycled options and eco-friendly inks—so you can market sustainably without compromising on quality.

Make Your Flyers Work for You

  • Stand Out: Use bold design and strong messaging to grab attention.
  • Add Value: Include offers or promo codes to boost retention.
  • Track Results: Use unique codes or URLs to measure campaign success.
  • Distribute Smartly: Place flyers in high footfall locations or through door drops.

Flyers may be traditional, but their impact in 2025 is undeniable. Need vibrant, cost-effective flyers ready fast? Order with Printbox London today—for same-day or next-day delivery!